The age of big data is upon us.
Data is exploding at a rapid pace across many dimensions. The companies that can leverage this data in the most intelligent manner will win in the marketplace. According to a recent white paper by McKinsey, the potential value of leverating big data in just the US healthcare industry is a staggering $300 billion! Also, companies can generate an additional $600 billion by using personal location data globally.
In light of the huge opportunities that appear possible, some companies are scrambling to put together strategies and capabilities in place to deal with big data - as well as the analytics that make it possible.